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Level by Sh1ft

AI Career Guidance
That Actually Works

Most career tools give you templates. We give you strategy. Level combines the depth of a seasoned recruiter with the speed and scale of AI — so you can move faster, smarter, and with confidence.

Our Mission

We built Level because career advancement shouldn't depend on who you know or whether you can afford a £300/hour executive coach. Everyone deserves honest, high-quality career guidance.

Our mission is simple: help people find better jobs and grow their careers — regardless of their background, location, or budget.

We do that by building AI tools that are brutally honest, deeply personalized, and actually useful — not generic advice dressed up with a chatbot interface.

Growing

Users Helped

Daily

CV Generations

Smart

Job Matches

2025

Founded

What We Do

CV Analysis & Writing

We audit your existing CV, score it across key dimensions (ATS compatibility, impact language, structure), and generate an optimized version tailored to specific roles.

LinkedIn Optimization

Your LinkedIn profile is your digital handshake. We analyze your presence and provide specific, actionable improvements to attract recruiters.

Job Matching

Smart matching that goes beyond keywords. We align your skills, work preferences, and career goals with real opportunities that are actually worth pursuing.

Cover Letters

Tailored, not templated. Each cover letter is written to the specific company and role — the kind of letter that actually gets read.

Career Assessment

A structured deep-dive into your skills, values, and work style. Understand what you're good at, what energizes you, and where you should focus.

Interview Prep

Practice the questions you'll actually get asked. Get feedback on your answers and refine your positioning before the real thing.

Built by a Small Team

Level is a product of Sh1ft, a small product studio focused on building AI tools that solve real problems.

We're not a big corporation with hundreds of engineers. We're a small team that moves fast, ships frequently, and stays close to what our users actually need. If something's broken or could be better, we hear about it and we fix it.

We believe the best products are built by people who genuinely care about the problem — and we care deeply about helping people navigate their careers.

Ready to level up your career?

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